TruBit: Blazing Trails in the Latin American Crypto Universe

The global crypto ecosystem that is now Galactic Holdings (Trubit’s parent company) is, in fact, the brainchild of Krypital Group. Founded in 2017, Krypital Group is a global venture capital firm and blockchain incubator born with the idea to leverage their premier resources – ranging from access to capital, digital asset exchanges, top law firms and strong communities – to nurture and grow crypto projects. The bet seems to have worked as their combined projects have now generated a total of more than US$1B in value and brought in more than 2 million users to new blockchain projects. One of its success stories will be the focus of today's Deep Dive analysis: TruBit.

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Part 1: From a VC Approach to a Global Crypto Ecosystem

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After two years investing and building in the crypto space, the team behind Galactic Holdings sensed a growing opportunity in the region of Latin America. Back in the days of 2019 access to crypto was still complex and few local players were trying to solve the problem. Galactic Holdings decided to go all-in on Mexico and launched their own crypto-exchange, called Mexo Exchange.

As one of the first players, and at the perfect time from a market standpoint, Mexo Exchange quickly found traction and built a strong relationship with its first users in Mexico. But the team vision was expansive and the opportunity in the whole region was becoming clearer by the day. After a few months of operations, Mexo Exchange expanded to other countries in Latin America and released new products to better serve its users.

Now spanning many countries and offering a complete suite of products, Krypital Group decided to unify all the projects under the umbrella of Galactic Holdings, and rebrand Mexo Exchange as TruBit to better communicate the global ambition of the crypto-exchange and its offerings. In order to be a complete digital finance ecosystem built for LATAM users, Galactic Holdings now hosts TruBit Pro (crypto-exchange), Trubit Wallet, and Moneta Digital, the first stable coin pegged to the Mexican pesos (MMXN).

The idea behind building a complete digital finance ecosystem is to make crypto more accessible to the general population. In that sense, one of TruBit’s significant achievements was the integration with the SPEI (Sistema de Pagos Electrónicos Interbancarios), that is used by 70 million Mexicans. By simplifying the previously complex process of buying crypto, TruBit is making a determined effort to increase crypto adoption and accessibility by bringing more people into the new currency trend.

Once familiar with crypto, users can leverage TruBit Pro to manage over 130 crypto assets and over 160 trading pairs, a clear indication of its breadth and depth in the market. Uniquely, it incorporates both NFTs and DeFi into its offerings, showing it is always on the pulse of cutting-edge crypto trends. This not only localizes its services but also positions it as an innovative leader in the region.

TruBit Pro’s services span across Spot Trading, Grid Trading through AI bots and Perpetual contracts with advanced Tradingview chart features. The platform even offers an OTC Market to suport large volume transactions. Crucially, TruBit Pro also introduces paper trading, allowing users to test new strategies or familiarize themselves with the product without risking real money - a feature that can be especially beneficial for novice traders. With both desktop and mobile versions available for Android and iOS, the TruBit Pro platform is highly accessible and versatile, catering to users' varied needs.

In essence, TruBit is not just a crypto exchange anymore - it is an ecosystem striving to make the world of cryptocurrency accessible and navigable to everyone in the region.